by Smartico

#1 Affiliate platform for igaming

TheAffiliatePlatform™

Power-up player acquisition with TheAffiliatePlatform real-time Affiliate Management System for iGaming.

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A CUTTING-EDGE AFFILIATE PLATFORM

The founding team have over 50 years combined experience working for the world’s leading gaming software companies and operators.

We’ve brought all this knowledge together in our new smart Affiliate Management System – a true Rolls-Royce of Affiliate platforms.

Values we live by

1

Collaboration with our partners

Dedicated Account Manager is part of the service via any of the instant messaging apps (Slack, Skype, Teams...) and Jira.

2

Convenient pricing

Your success doesn't cost money.
We don't charge by your results, clicks or conversion. One price for all.

3

Constantly improving

The Affiliate Platform™ is driven by customer requests, releasing new features and functionalities on monthly basis.

State-of-the-art tracking Dashboard

Our highly customizable White-Label platform is designed specifically for casino, poker, sportsbook and Fintech operators.

Easy to use Affiliate System

Allows your team total control over your entire affiliate operation including overseeing your team of affiliate managers, affiliate management, realtime reporting, payments and full BI interface.

Track everything in one place, build the partnership you want

TheAffiliatePlatform™ is ready to make your next campaign the most successful one yet. It is a powerful affiliate software platform bringing casino and betting operators advanced solutions for creating, running and tracking multi-brand affiliate marketing campaigns.

PATH TO SUCCCESS

What can TheAffiliatePlatform™ offer for your business?

Total control in one customizable platform - One affiliate system platform to keep it all

Tap into the power of a fully customizable affiliate management solution designed to manage your affiliate marketing campaigns, payouts, creative assets, and more. Upload, update and manage all your creatives across your entire affiliate network.

Comprehensive feature-rich tracking

TheAffiliatePlatform™ provides real-time and accurate conversion tracking and records via API integration, FTP solutions, traffic sources, and media placements. It also features broad advanced no cookie dependencies methods like Server 2 Server (S2S/Postback), Image pixel, iFrame , Client JS Block and Facebook pixel that are ideal for advanced affiliate marketers.

Multi-Product & Multi-Brand system

TheAffiliatePlatform™ allows for multi-brand campaign creation and tracking and keeps the affiliate registrations and access separate for each brand. Different commission plans can be assigned per product and brand. Unite your iGaming brands into one affiliate program and manage them from one admin panel.

What is an affiliate program?

An #affiliate program is a marketing strategy in which a company pays a commission to affiliates for promoting and driving sales of the company’s products or services. An affiliate program is a “software” that can be implemented to your business in just a few easy steps thanks to TheAffiliatePlatform.

Why should you create an affiliate program?

Creating an affiliate program can help businesses expand their reach and #increase sales by incentivizing other people to promote their products or services in exchange for a commission.

What are the steps to create an affiliate program?

# The steps to create an affiliate program include:

 

-Set clear marketing goals and objectives

-Choose the type of program (e.g. percentage commission – flat fee – tiered commission)

-Select an affiliate network or build an in-house program with TheAffiliatePlatform.

-Create program terms and conditions

-Develop promotional materials for affiliates

-Recruit affiliates

-Monitor and manage the program regularly

What should be included in the program terms and conditions?

-The program terms and conditions should include information about the commission rate, payment schedule, program duration, restrictions on promotion, and consequences for violations of the terms.

How can businesses recruit affiliates for their program?

#Businesses can recruit affiliates by reaching out to influencers and bloggers in their industry, utilizing social media and paying to advertise, attending affiliate marketing conferences & offering an attractive commission rate.

How can businesses monitor and manage their affiliate program?

#Businesses can monitor and manage their affiliate program by regularly reviewing affiliate performance – providing feedback and support, addressing issues and concerns, and ensuring that the program complies with legal regulations.

Check TheAffiliatePlaform affiliate management features.

What is email marketing in affiliate marketing?

Email marketing in affiliate marketing is a promotional tactic that involves using email campaigns to promote an affiliate program’s products or services to potential customers.

What is the role of email marketing in affiliate marketing?

 

The role of email marketing in affiliate marketing is to drive traffic and sales to the affiliate program’s products or services by sending targeted and engaging email campaigns to the program’s subscribers and potential customers.

How does email marketing in affiliate marketing work?

 

Email marketing in affiliate marketing works by creating and sending email campaigns to the affiliate program’s subscribers and potential customers that promote the program’s products or services. These emails often contain special promotions or offers and include affiliate links that track the resulting traffic and sales.

What are the benefits of using email marketing in affiliate marketing?

 

Email marketing is affiliate marketing that offers advantages such as targeted audience outreach, increased traffic and sales, enhanced customer engagement and retention, and the capacity to monitor and evaluate the success of email campaigns.

What are some best practices for using email marketing in affiliate marketing?

 

Best practices for using email marketing in affiliate marketing include building a targeted and engaged email list, segmenting the list based on demographics and behavior, creating personalized and engaging content, including clear calls-to-action, and regularly testing and optimizing email campaigns.

What are some common mistakes to avoid when using email marketing in affiliate marketing?

 

Common mistakes to avoid when using email marketing in affiliate marketing include sending too many emails, not segmenting the email list, using misleading subject lines or content, promoting irrelevant products, and not disclosing the affiliate relationship to subscribers.

What is affiliate software for iGaming?

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Improve customer acquisition in iGaming with TheAffiliatePlatform™

Customer acquisition in iGaming refers to the process of attracting and acquiring new customers to an online gambling platform, such as a sports betting site, online casino, or poker room.

Why is customer acquisition important in iGaming?

 

Customer acquisition is important in iGaming because it helps online gambling platforms to increase their revenue and grow their business. By attracting new customers, iGaming companies can increase their player base and market share, which can lead to higher profits.

What are some strategies for increasing customer acquisition in iGaming?

 

Some strategies for increasing customer acquisition in iGaming include offering attractive welcome bonuses and promotions, optimizing your website for search engines, building a strong social media presence, developing a mobile-friendly platform, and offering a wide variety of games and betting options.

What is social media marketing in affiliate marketing?

Social media marketing in affiliate marketing is a promotional strategy that uses social media platforms to promote an affiliate program’s products or services to potential customers.

What is the role of social media marketing in affiliate marketing?

 

Social media marketing plays a crucial role in affiliate marketing by utilizing the influence of social media to expand the reach of the affiliate program’s products or services, and attract potential customers with the ultimate goal of increasing traffic and sales.

 

How does social media marketing in affiliate marketing work?

 

Social media marketing in affiliate marketing works by creating and sharing engaging and valuable content on social media platforms that promote the affiliate program’s products or services. These posts often include affiliate links that track the resulting traffic and sales.

What are the benefits of using social media marketing in affiliate marketing?

 

Utilizing social media marketing in affiliate marketing has numerous benefits including expanding the outreach to a larger audience, enhancing brand awareness and engagement, boosting traffic and sales, and enabling the ability to measure and track the success of social media campaigns.

What are some best practices for using social media marketing in affiliate marketing?

 

Best practices for using social media marketing in affiliate marketing include identifying the target audience and selecting the appropriate social media platform(s), creating and sharing high-quality and engaging content, including clear calls-to-action, leveraging user-generated content, engaging with followers, and regularly monitoring and analyzing the success of social media campaigns.

What are some common mistakes to avoid when using social media marketing in affiliate marketing?

 

Common mistakes to avoid when using social media marketing in affiliate marketing include promoting irrelevant or low-quality products, overselling or being too pushy, not disclosing the affiliate relationship to followers, using automated or spammy techniques, and neglecting to engage with followers or responding to comments and questions.

What is affiliate management in affiliate marketing?

Affiliate management in affiliate marketing refers to the process of managing and optimizing an affiliate program, which includes recruiting & managing affiliates, setting commission rates, providing promotional materials, and tracking and analyzing program performance.

What is an affiliate management platform?

 

An affiliate management platform is a software solution designed to help manage and optimize an affiliate program. These platforms typically offer features such as affiliate recruitment, commission tracking, payment processing, and reporting and analytics.

What are the benefits of using an affiliate management platform?

 

  • The benefits of using an affiliate management platform include streamlined program management, improved affiliate recruitment and tracking, accurate commission tracking and payment processing, access to reporting and analytics, and the ability to automate many aspects of program management.

What are some best practices for effective affiliate management?

 

Best practices for effective affiliate management include setting clear program goals and objectives, providing quality promotional materials and support to affiliates, establishing fair commission rates, communicating regularly with affiliates, monitoring program performance and making data-driven optimizations, and ensuring compliance with legal and ethical standards.

What are some common mistakes to avoid in affiliate management?

 

Common mistakes to avoid in affiliate management include neglecting to set clear program guidelines and expectations, offering inadequate commission rates or promotional materials, failing to communicate effectively with affiliates, relying too heavily on a small number of top-performing affiliates, and neglecting to enforce program rules and policies.

What is affiliate marketing for bloggers and content creators?

Affiliate marketing for bloggers and content creators is a promotional strategy where they promote and recommend products or services to their audience and earn a commission for each sale made through their unique affiliate link.

Why is affiliate marketing essential for bloggers and content creators?

 

Affiliate marketing is essential for bloggers and content creators because it offers an opportunity to monetize their content and generate passive income. It also enables them to recommend products or services they believe in, align with their brand, & provide their audience with valuable resources and recommendations.

How does affiliate marketing work for bloggers and content creators?

 

  • Bloggers and content creators join an affiliate program offered by a merchant and receive a unique affiliate link to share with their audience. They create content promoting the merchant’s products or services, such as blog posts, product reviews, or social media posts, and include their affiliate link. When a user clicks the link and makes a purchase, the blogger or content creator earns a commission.

What are the benefits of affiliate marketing for bloggers and content creators?

 

  • The benefits of affiliate marketing for bloggers and content creators include the ability to generate passive income from their content, the opportunity to recommend products or services they believe in and align with their brand, the ability to diversify their income streams, and the potential to build a long-term partnership with merchants.

What are some best practices for effective affiliate marketing for bloggers and content creators?

 

  • Best practices for effective affiliate marketing for bloggers & content creators include promoting products or services that align with their brand and values, providing valuable content to their audience, being transparent about their affiliate relationships, using multiple promotional channels, and regularly analyzing and optimizing their affiliate marketing efforts.

What are some common mistakes to avoid in affiliate marketing for bloggers and content creators?

 

Common mistakes to avoid in affiliate marketing for bloggers and content creators include promoting low-quality or irrelevant products, being overly promotional or pushy, failing to disclose their affiliate relationship to their audience, relying solely on affiliate marketing for income, and neglecting to regularly monitor and analyze their performance.

How do I set up an affiliate marketing program from scratch?

To set up an affiliate marketing program from scratch, you need to follow these steps:

 

-Define your affiliate program goals and objectives.

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-Create promotional materials and resources for your affiliates.

-Launch your program and promote it to potential affiliates.

-Monitor and evaluate program performance and optimize as needed.

What are the benefits of using affiliate software for my business?

Using affiliate software can provide several benefits to your business, including:

 

-Simplifying the management of your affiliate program and increasing efficiency.

 

-Providing real-time tracking and reporting of affiliate performance.

Automating commission payments to affiliates, reducing administrative tasks.

 

-Offering a centralized platform for communication and support between merchants and affiliates.

 

-Enhancing the scalability & growth of your affiliate program.

What is the purpose of converting clients into affiliates in iGaming or any other business?

Why is it beneficial to convert clients into affiliates in iGaming or any other business?

 

Converting clients into affiliates can bring several benefits to your business, such as:

 

-Increased brand exposure and awareness

-Cost-effective marketing strategy

-Boosting customer loyalty and retention

-Higher conversion rates due to word-of-mouth marketing

-Access to a wider audience and more potential customers

What are the best practices to convert clients into affiliates in iGaming or any other business?

 

The following best practices can help you convert clients into affiliates:

 

-Identify and target your most loyal and satisfied customers.

Offer attractive commission rates and incentives to motivate them to become affiliates.

 

-Provide your affiliates with the necessary resources and tools to promote your products or services effectively.

 

-Establish clear guidelines and expectations to ensure a mutually beneficial and successful partnership.

 

-Offer ongoing support, training, and communication to keep your affiliates engaged and motivated.

What are the common challenges in converting clients into affiliates in iGaming or any other business?

 

The most common challenges in converting clients into affiliates include:

 

-Finding the right affiliates who have the potential to promote your products or services effectively.

 

-Ensuring that your affiliates comply with your brand guidelines and ethical standards.

 

-Managing and monitoring the performance of multiple affiliates.

 

-Maintaining a good relationship with your affiliates to ensure their ongoing motivation and engagement.

How can I measure the success of converting clients into affiliates in iGaming or any other business?

 

-The success of converting clients into affiliates can be measured using various metrics, such as the number of affiliates recruited, the volume of traffic and sales generated by affiliates, the conversion rates of affiliate traffic, and the return on investment (ROI) of your affiliate program. It is essential to track and analyze these metrics regularly to optimize your affiliate program’s performance and effectiveness.

Gambling affiliate management platform - Guide

A gambling affiliate management platform is a software solution that enables gambling operators to manage their affiliate programs effectively. It provides features such as affiliate tracking, reporting, payouts, marketing materials, and communication tools.

How does a gambling affiliate management platform work?

 

A gambling affiliate management platform works by allowing operators to create and manage their affiliate programs. Affiliates can then sign up and promote the operator’s gambling products or services to their audiences. The platform tracks the performance of each affiliate, such as the number of clicks, impressions, conversions, and commissions earned. Operators can use this information to optimize their affiliate program’s performance and payout commissions to affiliates.

What are the benefits of using a gambling affiliate management platform?

 

The benefits of using a gambling affiliate management platform include:

 

-Efficient management of affiliate programs, including tracking, reporting, and payouts.

 

-Increased brand exposure & customer acquisition.

-Cost-effective marketing strategy.

-Access to a wider audience and more potential customers.

-Enhanced affiliate performance and motivation through communication and support tools.

What features should I look for in a gambling affiliate management platform?

 

The key features to look for in a gambling affiliate management platform include:

 

-Affiliate tracking and reporting

-Affiliate communication tools

-Payout management and automation

-Customizable commission structures

-Marketing materials and resources

How can I choose the best gambling affiliate management platform for my business?

 

To choose the best gambling affiliate management platform for your business, consider the following factors:

 

-Your business needs and goals

-The platform’s features and pricing

-The platform’s reputation and customer reviews

-The platform’s integration capabilities with your existing systems

-The level of customer support and training provided by the platform.

See the Best Casino Affiliate Systems of 2023

TheAffiliatePlatform helps you implement a white label affiliate platform for your online casino.

A white label affiliate platform for online casinos is a fully customizable solution that allows online casino operators to offer an affiliate program to their partners without having to develop the software from scratch. The platform can be rebranded and customized to match the operator’s branding and user interface.

What are the benefits of using a white label affiliate platform for online casinos?

 

The benefits of using a white label affiliate platform for online casinos include:

 

-Faster time-to-market for the affiliate program.

-Customization and branding to match the operator’s website and user interface.

-Integration with existing systems and software.

-Automated tracking, reporting, and payouts for affiliates.

-Increased exposure and customer acquisition through affiliate marketing.

See all TheAffiliatePlatform’s features

How does a white label affiliate platform for online casinos work?

 

A white label affiliate platform for online casinos works by providing the operator with a fully functional and customizable affiliate program. The operator can set the commission rates, marketing materials, and other program parameters. Affiliates can then sign up for the program and promote the operator’s online casino to their audience. The platform tracks the performance of each affiliate and calculates their commission based on the program parameters set by the operator.

What features should I look for in a white label affiliate platform for online casinos?

 

The key features to look for in a white label affiliate platform for online casinos include:

 

-Customizable user interface and branding

-Affiliate tracking and reporting

-Commission management and payouts

-Marketing materials and resources

-Integration with existing systems and software

How can I choose the best white label affiliate platform for my online casino?

 

To choose the best white label affiliate platform for your online casino, consider the following factors:

 

-Your business needs and goals

-The platform’s features and pricing

-The platform’s reputation and customer reviews

-The level of customization and branding options provided

-The platform’s integration capabilities with your existing systems

-The level of customer support and training provided by the platform.

What is a white label affiliate platform for iGaming?

 

A white label affiliate platform for iGaming is a ready-made solution for iGaming operators who want to offer an affiliate program to their customers. The platform is designed to be customized with the operator’s branding and can be used to manage affiliate tracking, payouts, and other related tasks.

How does a white label affiliate platform work?

 

A white label affiliate platform works by providing iGaming operators with a pre-built affiliate program that they can customize with their own branding and promotional materials. Affiliates sign up to promote the operator’s products, and the platform tracks their performance, calculates commissions, and handles payouts.

What are the benefits of using a white label affiliate platform?

 

The benefits of using a white label affiliate platform include saving time and money compared to building an affiliate program from scratch, having access to pre-built promotional materials and tracking tools, and being able to focus on other aspects of running an iGaming operation.

What types of iGaming products can be promoted through a white label affiliate platform?

 

A white label affiliate platform can be used to promote a variety of iGaming products, including online casino games, sports betting, poker, and bingo.

Can an iGaming operator use a white label affiliate platform to track multiple brands or products?

 

Yes, many white label affiliate platforms can be used to track multiple brands or products under a single account, which can make it easier for operators to manage their affiliate programs.

What should iGaming operators look for in a white label affiliate platform?

 

When choosing a white label affiliate platform, iGaming operators should consider factors such as ease of use, customization options, commission structures, payment methods, and support for multiple languages and currencies.

Are there any legal considerations when using a white label affiliate platform?

 

Yes, iGaming operators should ensure that they comply with any relevant laws and regulations related to affiliate marketing, such as those related to advertising, data protection, and gambling licensing. It is important to work with a reputable white label affiliate platform provider to ensure compliance.

What is a white label affiliate platform for online betting websites?

 

A white label affiliate platform for online betting websites is a software solution that allows betting operators to offer an affiliate program to their customers. The platform is designed to be customizable with the operator’s branding and can be used to manage affiliate tracking, payouts, and other related tasks.

What is a white label affiliate platform for SaaS?

 

A white label affiliate platform for SaaS is a software solution that enables SaaS companies to offer an affiliate program to their customers. The platform is designed to be customizable with the SaaS company’s branding and can be used to manage affiliate tracking, payouts, and other related tasks.